PRASETYA, Adhitya Yoga; WINALTI, Siti; KISWOYO, Kiswoyo. ANALISIS VARIETY SEEKING, ATRIBUT PRODUK DAN PRICE TERHADAP BRAND SWITCHING DARI TAKSI KONVESIONAL KE ONLINE. Prosiding Seminar Nasional & Call for Paper STIE AAS, [S. l.], v. 3, n. 1, p. 001–019, 2020. Disponível em: https://prosiding.stie-aas.ac.id/index.php/prosenas/article/view/42. Acesso em: 20 nov. 2025.